Gaya APA

Kotler, P. (1991). Marketing Management : Analisis Planning, Implementation, And Control (Ed.7.; Cet.1). United States Of America: Prentice Hall nternational.

Gaya MLA

Kotler, Philip. "Marketing Management : Analisis Planning, Implementation, And Control". Ed.7.; Cet.1 United States Of America: Prentice Hall nternational, 1991. Text.